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Chapter 778 - 386: Chen Jincheng Got Screwed Over By Us and Still Doesn’t Know It
Chapter 778: Chapter 386: Chen Jincheng Got Screwed Over By Us and Still Doesn’t Know It
Once the presentation concluded, President An spoke again. "Everyone should now have a good understanding of All is Well. Our company’s asking price for the online streaming rights is 500 million. Please, feel free to state your intentions."
Chen Jincheng glanced at Sun Ji, who immediately spoke up. "President An, we at Er Shi Xingchen Film and Television are willing to pay the 500 million for the online streaming rights to All is Well."
His words astonished the reporters and industry insiders present.
In truth, everyone knew why these streaming platforms were gathered here. It was primarily because iQiyi and Penguin Film and Television couldn’t accept the 500 million price tag.
The main reason was that slice-of-life dramas about petty, everyday matters rarely became huge hits, so the two platforms wouldn’t accept the price.
But the production company, unwilling to back down, had organized this sales conference.
Who would have thought that Chen Jincheng, upon being invited, would agree to the 500 million price directly, without a moment’s hesitation?
President An actually smiled when he heard this. He was ecstatic.
They had called all these streaming platforms together out of reluctance to lower the price, though they were prepared to do so. Initially, they hadn’t held out much hope for Er Shi Xingchen Film and Television. After all, the company had just acquired and restructured LeTV’s film and television division; it was unlikely they would buy such an expensive show.
Everyone said Chen Jincheng was generous with his film and television investments, but generous didn’t mean stupid.
Who knew the other party would give him such a huge surprise, agreeing to the 500 million just like that?
’If only I’d known, I would have just gone to Er Shi Xingchen Film and Television from the start.’
With any other company, they would consider the strength of the streaming site when selling the rights. But this was different. The main battlefield for this show was broadcast television, where it needed to generate ratings. As long as the online rights could sell for their target price of 500 million, they would be satisfied.
President An was about to accept the offer. After all, someone who would agree to this price had finally shown up.
But just then, Huang Zhen suddenly said, "President An, we at Penguin Film and Television are willing to partner with iQiyi to acquire this series for 500 million."
The representative from iQiyi, Lin Dong, added, "That’s right. The two of us are willing to acquire this show together. Our two platforms combined have more traffic. We hope President An will consider it."
President An truly hadn’t expected these two companies to suddenly agree to 500 million. Even though they were splitting the cost, it was a complete reversal of their initial stance. He glanced at Chen Jincheng and roughly understood what was happening.
Last night’s big scandal hadn’t just been about Chen Jincheng and Luo Xiaozhu; it had also implicated Er Shi Xingchen Film and Television and these two platforms. Now, those two platforms were clearly being put on the spot and couldn’t just do nothing.
From the looks of it, they were clearly trying to box out Er Shi Xingchen’s content acquisitions. It seemed that no matter what show Er Shi Xingchen tried to acquire, they would interfere—including the upcoming series with the award-winning film and TV actors.
The reporters started taking pictures frantically, naturally understanding what was going on.
Seeing this, Lin Gou remarked, "Didn’t iQiyi and Penguin Film and Television think this show was a bad bet? Now they’re suddenly agreeing to the price."
The Internet Celebrity Young Master shook his head. "They’re targeting Er Shi Xingchen Film and Television. Their war has already begun. I never thought President Chen would be on the receiving end of treatment that even Uku and Mango were spared."
Lin Gou seemed to understand. "President Chen’s threat to blacklist the two streaming platforms over these three shows is all over the internet. With this much buzz, it’s not surprising."
This was something everyone understood perfectly well.
Sun Ji had also guessed this might happen. He glanced at Chen Jincheng, and seeing his boss nod, he spoke again. "President An, Er Shi Xingchen Film and Television is willing to offer 520 million for All is Well. Your company has no reason to turn down more money, right?"
Hearing this, both Huang Zhen and Lin Dong frowned.
Er Shi Xingchen had just added 20 million in an instant. The key was their decisiveness, which made their rivals wonder just what their bottom line was.
It seemed they really were idiots, willing to spend so much on this show.
Could it be because the production company had previously made Langya List and Disguiser? Just because it was the same team and production, did that mean this show would be a huge hit too?
What a joke. The genre was completely different.
Huang Zhen was tempted to raise the bid again, just to make Er Shi Xingchen Film and Television spend more money. But he was afraid that if he raised the price and Er Shi Xingchen didn’t follow, he would be trapped.
The crucial point was, if Lin Dong refused to back out, they would be the ones stuck with a 520 million price tag.
’Forget it. Buying this show for 500 million was already a brainless move. Now we’ve at least made them spend an extra 20 million. When the show airs and its performance doesn’t justify a 520 million value, they’ll be the ones to lose face.’
’Better to focus on the next two shows.’
The two streaming platforms giving up meant that All is Well now belonged to Er Shi Xingchen Film and Television.
The price of 520 million shocked everyone. Keep in mind, the show hadn’t even sold for 500 million before, and now Chen Jincheng had added another 20 million.
This was truly unexpected.
Quite a few industry insiders began to doubt whether Chen Jincheng even understood the film and television business.
Aside from the trust of Boss Lei and the buzz he’d generated from the bet on Nameless, the topic of his lack of actual achievements was brought up once again.
Chen Jincheng, however, returned to Coastal City the very next day and went to the Er Shi Xingchen Film and Television department, because the production companies for Taking Dad to Study Abroad and My Biological and Stepfather had already sent them the scripts and preview clips.
Sun Ji explained, "Boss, this is likely a result of you buying All is Well for 520 million. Apparently, the producers of these two shows also want you to compete with the other streaming platforms, so they sent these over first to pique your interest."
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