Chapter 622 - 320: Second Life Star Building

Chapter 622: Chapter 320: Second Life Star Building

The call was from Fu Zhan, Vice President of the Coastal City Publicity Association, because the government had finally issued the directive on promoting traditional culture.

Fu Zhan sounded somewhat excited over the phone. "Mr. Chen, the directive is finally out! We’re waiting for you to plan our Jinglan City project, and we’re counting on you for this ’Hanfu Outing Day’ too."

It was no wonder he was excited. The last time he discussed the Jinglan City project and Hanfu Outing Day with Chen Jincheng, he had used his connections in Beijing to ask around and knew this directive would be released.

That’s why he had decisively agreed to the collaboration with Chen Jincheng.

They had started preparations long ago to renovate Jinglan City. By coordinating with the Hanfu Outing Day, they were sure to make a splash with this new directive and get noticed by the leadership in Beijing.

When the time came, not only would this bring a massive tourism project to Coastal City, but they would also score huge political achievements.

So, you can imagine his excitement when he learned the directive had been issued. He called this Mr. Chen to inform him at the earliest opportunity.

A broad smile appeared on Chen Jincheng’s face upon hearing the news. "Rest assured, Vice President Fu. As soon as I finish up my business here in Beijing, I’ll return to Coastal City immediately."

He had also been preparing for the Hanfu Outing Day for a long time. He didn’t just plan on using the event to promote Xiaoju and make her the top female influencer in the National Style category; he also intended to market Second-Life Star’s Hanfu line.

Of all the projects in Second-Life Star’s financing plan for President Lei, this would be the one to see the quickest returns, excluding the MCN’s core revenue from streamers, ads, and events.

"Then you must let me know when you return, Mr. Chen. I will host a welcome reception for you in Jinglan City," Fu Zhan quickly added.

"Of course, I’ll be sure to let you know, Vice President Fu," Chen Jincheng agreed with a smile.

Once Jinglan City was built, it would become a scenic tourist area with no shortage of restaurants and shops.

’Vice President Fu wants to host my welcome reception there, but he’s really just hoping I’ll come over and offer some advice.’

He naturally didn’t refuse. Besides, in the future, Xiaoju or the company’s other National Style artists would undoubtedly need to go to the ancient city for photoshoots. Even the Second-Life Star Hanfu design business would need Jinglan City for filming.

Not long after Chen Jincheng hung up, Hong Tao received a message and immediately said, "Mr. Chen, Kuaishou has approved your application for a Second-Life Star sub-guild, so we can go ahead and sign the contract now."

As he spoke, he took out a contract.

Chen Jincheng accepted the contract with a smile and began to look it over.

’This just shows how eager they are. They must have been preparing this whole time.’

’It also shows that the relationship between Kuaishou and Tiao Yin has become extremely tense.’

’But this is perfect. It lets me be the fisherman who profits from the fight.’

’If it weren’t for this war between the two parties, where would I have found such an opportunity? I never would have dared to think about the Python and Sparrow Swallowing Dragon.’

After reviewing the contract and finding no issues, Chen Jincheng signed his name.

From now on, the Second-Life Star sub-guild was officially established on Kuaishou.

After retrieving the contract, Hong Tao immediately said, "Mr. Chen, once your Second-Life Star influencers have their videos and live streams ready to go, just tell me. We’re prepared to promote them at a moment’s notice."

"What’s more, we’ll provide ten promotion slots for major live streams. Second-Life Star can decide how to allocate these slots yourselves."

A major live stream promotion on Kuaishou was equivalent to an S-Class stream promotion on Tiao Yin. By giving them ten slots in one go, they could help ten of Second-Life Star’s streamers on Kuaishou become popular overnight.

Combined with other promotional efforts, this would allow the Second-Life Star sub-guild to completely establish a firm foothold on Kuaishou.

Besides, even if they couldn’t gain a firm foothold on their own, Kuaishou would find a way to make it happen for them.

Kuaishou planned to use this to aggressively publicize the news of Second-Life Star joining their platform. No matter what, they had to let everyone know that negotiations between Kuaishou and Chen Jincheng were pleasant and that they had finally made some progress.

’I’ll even cooperate with Kuaishou on this, and then I’ll just wait for Tiao Yin to show its hand.’

’After all, I still have to arrange for streamers like PPD and Little Su Fei from Black Cat TV to join Tiao Yin. Their debut videos and first broadcasts will also need promotional traffic.’

’Even though Second-Life Star now has the strength of a 5-star Guild, its official rating is still just Three Stars. The rating hasn’t been refreshed yet, so the promotional resources Tiao Yin allocated for this month are not nearly enough.’

’But I’ve signed these streamers from Black Cat TV. I can’t have them move to Tiao Yin only for their popularity to be lower than it was on Black Cat TV, can I?’

’It’s up to Tiao Yin to be proactive about it.’

’Only by making Tiao Yin anxious will they proactively give us that traffic—and it can’t be any less than what Kuaishou is offering.’

"Sister Hong, I’ll leave you to arrange these slots," Chen Jincheng said, naturally handing the matter over to her.

"Don’t worry, I’ll take care of it." Sister Hong nodded, then pulled out her phone and opened a WeChat group chat. It was filled with the streamers scheduled to move to Kuaishou.

These streamers hadn’t been chosen at random.

Sister Hong had selected them with the help of Second-Life Star’s data monitoring department, based on an analysis of each streamer’s broadcasting style.

The data monitoring team led by Xiaohai had now split off from the editing department to become its own division. The entire department already had 15 people, with plans to recruit up to 30.

For an MCN company, the data monitoring department was the highest priority.

Sister Hong tagged @everyone and sent a message: "The boss has officially signed with Kuaishou. Everyone get your accounts set up, add the Second-Life Star tag, and let me know before you post videos or start streaming. I’ll contact Kuaishou to arrange for promotion."