Extraordinary Genius

Chapter 1325 – Introducing DV video footages

Feng Yu is thinking about how he will promote his handheld DV, and he wonders if he had made a mistake to introduce HD DV so early.

Feng Yu remembers many Chinese TV stations had advertised many handheld DV cameras’ advertisements on their channels in his previous life.

But those advertisements can only work in China and the local TV stations. It will not work in other countries.

Feng Yu suddenly remembers a movie which is filmed entirely with handheld DV cameras. It is also because of this movie many families went to buy a handheld DV camera.

The production cost of this movie is less than 50,000 USD, but its box-office sales in 1999 reached 300 million USD.

This movie is called The Blair Witch Project.

Three students film this film, and a film company bought it for 200,000 USD. After that, the film company spent over 10 million USD to market the film and made over 100 million USD.

This film also made a lot from its DVDs and other merchandise. At that time, many people thought that DV could film ghosts!

Many companies started learning the filming techniques from this film and got their directors to film these low-budget films. If any of these films become successful, they will get high returns.

Feng Yu had also watched some of these films, but the images are too blurry and unclear. Of course, this has something to do with the DV technologies at that time.

But currently, there is an HD DV camera. Why can’t they film an HD movie with it? Even if they don’t have a good script, there will be someone with a good script out there.

Also, Feng Yu has many good scripts.

Feng Yu had watched many movies in his previous life and can make it into a short film.

Posting a short video around five minutes to half an hour on the internet and letting people know a handheld DV film. This will let people know the DV footage is clear and will attract many people to buy it.

Feng Yu suddenly realized that he had only wanted to make an advertisement. Still, he is thinking of making a movie now.

Feng Yu thought about the short films that handheld DVs can film. Martina Hill’s <Knallerfrauen>, Da Peng’s <Diors Man>, Yu Shasha’s < Wonder Lady>, Chopstick Brothers’ <Father>, etc. He also remembers some Hong Kong and Taiwanese films.

Feng Yu still have many ideas, but he just can’t remember them now.

This type of handheld DV camera is most suitable for filming documentaries. Feng Yu had not watched many documentaries in his previous life. The documentaries he can remember are <A Bite of China> and <Man vs. Wild>. But these two documentaries require good editing and other stuff which Feng Yu does not know. Since he has this idea, he will just get the professionals to handle the rest.

……

“Manager Feng, you want to film a movie with our handheld DV cameras? Not many people are interested in <The Blair Witch Project> types of movies anymore. Furthermore, they had used Sony’s products to film it.”

Feng Yu waved his hand. “They are going after that blurry effect, and we will be going for the clear footages. I am thinking of filming a romantic comedy and a documentary.”

“Documentary? We don’t need HD footage for documentaries. Are you going to film insects? Not many people are interested in those documentaries.” Xu Lihua felt Feng Yu is heading in the wrong direction. Most documentaries are filmed with a normal DV camera.

“I am not going to film bugs. I want to film food. I decided to introduce a documentary series called <A Bite of China>, and it must be filmed with an HD camera for the best effect.”

A food documentary? Xu Lihua wonders who will like to watch it? There are many cooking shows on TV, and all of them are filmed in a studio. They don’t need such high-quality footage.

If it were not for Feng Yu who said this, Xu Lihua would have asked him to shut up!

“Manager Feng, are you sure this is a good idea?”

Feng Yu also doesn’t know if anyone will like to watch <A Bite of China> now. After all, the current living standards are very different when this show was broadcasted in his previous life.

“What about a show about surviving in the wild? People who like to explore will be interested. We can get a man to film everything with a handheld DV camera, and it will look more realistic. With our HD DV camera, the footage will be clearer, and it is easy to bring it around.”

“Manager Feng, how many people in our country like exploring the wild? But you gave me an idea. We can make a travel show, and many people should like it.”

Feng Yu frowned. There might not be many Chinese interested in surviving in the wild, but it is different overseas. Overseas viewers should be interested as they are more adventurous.

Xu Lihua’s idea is good for China. But Feng Yu does not want a traditional travel program. He wants to make it like a couple of road trip vlog. There should be high ratings, and he can even sell it overseas. Many people in other countries are quite curious about China.

The couple, who is also the host of this show, will film from the point of view of ordinary folks. That will be easily acceptable by the audiences.

Feng Yu patted Xu Lihua’s shoulder. “This is a good idea, Old Xu. We will include product placement in this show, and many people will notice our product. You just need to upgrade our technologies, and we will also enter into a price war with Sony and the rest. We must get back the market share!”

Xu Lihua is speechless. He had only made a casual remark, and Feng Yu felt it would work!

Since Manager Feng thinks it will work, then it should work. Xu Lihua’s strength is in technology development and is not good in other areas.

Feng Yu starts thinking about who to pick as the host of these shows. <Man vs. Wild> is easy. He will just get Bear Grylls to host it. Anyway, this TV series had not started, and Bear Grylls is still in the UK now.

Who should Feng Yu get as the host for the travel show? The hosts’ must have a good image, athletic, and good at talking.

Suddenly Feng Yu slapped his forehead. He had almost forgotten Huayi Brothers. They have lots of artists and should have no problem getting two not-so-famous people.