Chapter 717: Business Activity (2)

In order to do charity, he even cared about his own body. Even though he had a heatstroke, he still insisted on sending things to the children in the poor mountainous areas and still wanted to do charity.

This was a very traditional way of advertising.

However, this method was effective.

At the same time, he also asked Qin Kun to inform Mo Xiaodie to cooperate with the publicity. For example, he could show a scraping mark on his neck and sit weakly among the children, holding a guitar and singing to them.

She didn’t really need to scrape her skin. In order to achieve a more intuitive publicity effect, Mo Xiaodie had to suffer this kind of punishment.

With a wet towel on his forehead, he weakly lay on the rocking chair and chatted with some children from poor families.

This would make Mo Xiaodie, who was already suffering from heatstroke, suffer even more.

However, doing so would improve the public image of the Tian Yuan Charity Foundation. It would move more people and bring a better reputation to the Tian Yuan Corporation.

For Mo Xiaodie, this kind of character setting was also very beneficial to her.

There were too many people who could sing on this platform.

A pitiful person. There were many platforms on this platform, even more than people who could sing.

There weren’t that many people who were pitiful and could sing, but it didn’t mean that there weren’t any.

She was pitiful and knew how to sing. After her own fate changed, she actively participated in charity activities to change the fate of others.

There were very few people like this on the platform.

Such a character could also increase the sense of honor of her fans. They felt that the streamer they supported was very positive, more positive than other streamers.

It would also be of great help to Mo Xiaodie’s career.

If he suffered a little more now, his future would be much easier.

Liu Qing also knew that his arrangement was a little unreasonable, so he was embarrassed to make the arrangements himself. Instead, he let Qin Kun tell Mo Xiaodie so as not to ruin his image in Mo Xiaodie’s heart.

As for Qin Kun, everyone in Tianyuan Media knew that this person only had money in his eyes. He only had money in his eyes and nothing else.

It was understandable for a profit-seeking businessman to make any inhumane arrangements out of consideration for benefits.

Mo Xiaodie had a heatstroke, but it was not very serious. She felt that the company’s arrangements were a little fake, but she still complied.

Using the local method of scraping, there were several bloody marks on his neck. It looked very scary in the video.

That night, the video of her doing charity while she was sick was posted on many platforms like bamboo shoots after a spring rain.

One wave of actions had made her gain hundreds of thousands of fans in one night.

That night, the provincial television station’s evening news also reported on their charity work.

However, the main report was on the charity foundation. Ye Mo and Mo Xiaodie, these two representatives, only flashed past the camera.

The news report focused on the Tianyuan Charity Foundation spending tens of millions to build new schools in several poor villages, as well as the local government’s cooperation.

The television station in this province didn’t have a high viewership rating, and the evening news had even lower viewership ratings. It didn’t have much of a promotional effect when it was broadcast on this television station.

However, the broadcast was recorded on the television and posted on various platforms by many accounts.

Now, the traffic of the social media was greater, but the news reports of the television stations were more authoritative.

If the news reports of the television station were released through the media in the form of screen recordings, it would have a sense of authority and circulation.

Tianyuan Media and Hurricane Media joined in the publicity. The fans of the two new media companies also provided the original material and made a request to the fans to release such a video.

The Tian Yuan Corporation wanted to set up a charity foundation and do charity in order to improve its public image.

To them, doing charity without publicity was equivalent to doing it for nothing.

This charity event was essentially a commercial event.

For the sake of improving their public image, they would rather spend 10 million on charity and another 100 million to promote such a charity event than spend 100 million on charity events and another 10 million on publicity.

The two new media companies already had a certain amount of influence. Some of the top streamers had also formed their own fan circles. If they mobilized their fans again, they could create a lot of public opinion.

This also saved the Tian Yuan Corporation a lot of money on publicity fees.

However, they still invested tens of millions of dollars in publicity fees for many new media companies. They used various articles to promote this charity event and mentioned how amazing the Tian Yuan Corporation was.

Of course, he would also mention Liu Qing.

In the past few days, Liu Qing had been watching those Short videos and articles every day. He understood the content very well and the essence of the content better than anyone else.

He was mainly looking at the comments. He was looking at the praise for this event, the praise for the Tian Yuan Corporation, a conscientious enterprise, and the praise for him, a conscientious entrepreneur.

He felt a little excited.

It turned out that doing charity could get so much praise.

This society was indeed becoming more and more realistic, and money was more and more important.

But no matter what, most people could still distinguish right from wrong.

Ye Mo and Mo Xiaodie had three days of charity activities there and took a lot of videos.

When they returned to Guangzhou, the Tianyuan Charity Foundation team was still there, discussing the details of the school construction. There would be people supervising the construction of a few schools.

For this charity event, the company that the Tian Yuan Corporation had invested in had already started taking action more than a month ago. They had given a lot of support to this charity event. They had contributed people and materials.

The Tian Yuan Corporation’s headquarters had paid them more than a million yuan for their support.

In addition, they also approved an expansion project with an investment quota of more than 100 million yuan.

This could be considered as repayment for their support.

After being busy for such a long time, the last thing that was presented to the public was the three-day event of the two charity ambassadors.

Those private jobs could not be shown.

However, the results of the charity event this time were pretty good. Many people knew about the charity event and learned about the Tian Yuan Corporation through it.

The Tian Yuan Corporation’s popularity and reputation had increased again, causing the recognition of the products they produced to increase.

The effect of such publicity was better than spending 100 to 200 million yuan on advertisements on television stations.

Liu Qing was afraid that it would be hard for him to show up, but under the promotion of the tens of millions of soft articles, his account on the acne marks platform increased by hundreds of thousands of fans.

Ye Mo and Mo Xiaodie, these two people who showed their faces in public, gained even more fans.

By the time they returned to Guangzhou after the three-day charity event, they had gained more than a million fans.

Among them, Mo Xiaodie gained more fans.

The image of her doing charity while she was sick made her more fans.

On the last night they left, Ye Mo and Mo Xiaodie went to the provincial capital and stayed not far from the airport.

The internet there was good, so Ye Mo and Mo Xiaodie had a live broadcast in their rooms for more than an hour.

The main thing was to share what had happened during the charity event in the past few days.

Mo Xiaodie mentioned the poverty of the local poor children and the lack of material resources. As she spoke, her voice choked up.

She really sympathized with the children there. It was not an act.

This made the fans watching the live broadcast feel touched again.

Ye Mo was a little better, but he was also deeply moved. He had never thought that there would be such poor people in this world.

He also expressed that he would help more people like them in the future if he had the ability. He also hoped that his fans would have the ability to support the children in poor areas.

The number of viewers in their live stream had exceeded 100,000.

This was also Mo Xiaodie’s highest popularity since her live broadcast.